Gary Slack

About

I am the founder of Slack and Company, one of the world's first integrated marketing communications (IMC) agencies and one of the very few worldwide that works exclusively with business marketers. This February, Advertising Age named us along with Doremus NY and gyro NY as the runners up to its choice of Ogilvy & Mather NA as its 2014 B2B Agency of the Year. Unlike most b2b marketing agencies, which choose to specialize in either branding or demand generation, we have invested since our founding 25 years ago in people expert in both disciplines, enabling us to bring the best of both b2b branding and b2b demand generation to our clients. After serving from 2009-11 as the elected national chairman of the Business Marketing Association, the business marketing profession's professional society, I now serve as BMA's vice president of professional development with principal responsibility for organizing BMA's annual global conference. Specialties: Integrated b2b marketing, including go-to-market model innovation; business and marketing strategy consulting; brand development, launch and activation; marketing communications; digital and closed-loop demand generation; and digital customer experience and engagement.
Videos (1)
Companies Need Marketing Now More Than Ever
Company Spotlight in Tech
3Discovered
videos (1)
Peer Munck
doc&i
videos (3)
Brad Becker
Innoplexus
videos (1)
Gunjan Bhardwaj
Mattersight
videos (1)
Kelly Conway
NodeSource
videos (1)
Joe McCann
Forte Group
videos (1)
Steve Kreynin
InstruMMents Inc.
videos (1)
Mladen Barbaric
Chicago Inno
videos (1)
Will Flanagan
Shiftgig
videos (3)
Eddie Lou
Public Good Software, Inc.
videos (3)
Melissa Anderson
PartySlate
videos (1)
Julie Novack
Business Technology Partners
videos (1)
Todd Perlman
Alive Telecom
videos (2)
Daniel Barton
Peanut App
videos (1)
Michelle Kennedy
ThinkCERCA
videos (1)
Eileen Murphy
Trading Technologies
videos (1)
Rick Lane
The LISA App, LLC
videos (1)
Robert Richmond
Lemko
videos (1)
Bo Pyskir
Illinois Technology Association (ITA)
videos (2)
Julia Kanouse
SMB Help Desk, Inc.
videos (1)
Matthew Cleaver
i.c.stars
videos (1)
Sandee Kastrul
NuCurrent
videos (2)
Jacob Babcock
Signature Retail Services
videos (1)
Dan Perry
Tanvas
videos (1)
Greg Topel
TurboAppeal Inc
videos (1)
JOHN GUIDOS
KENTECH Consulting Inc.
videos (1)
Kenneth Coats
RedShelf
videos (1)
Greg Fenton
Infiniteach
videos (1)
Katie Hench
Hireology
videos (2)
Reliefwatch
videos (1)
Daniel Yu
SmartSource Inc.
videos (1)
Joe Iovinelli
MSDSonline
videos (1)
Glenn Trout
alligatortek
videos (2)
Sid Bala
UrbanBound
videos (1)
Michael Krasman
Aginity
videos (1)
Doug Grimsted
uBack
videos (1)
Kaitlin Reimann
Avant
videos (1)
Al Goldstein
Clear Automation, LLC
videos (1)
John DeBlasio
Techstars Chicago
videos (1)
Troy Henikoff
Akouba
videos (1)
Chris Rentner
Allant Group
videos (2)
Gaurav Issar
Codeverse
videos (1)
Katy Lynch
Red Caffeine marketing + technology
videos (2)
Kathy Steele
Ocient
videos (1)
Chris Gladwin
HS2 Solutions
videos (1)
Phil Hollyer
Malwarebytes
videos (1)
Marcin Kleczynski
CloudCraze
videos (1)
Ray Grady
SP+ (SP Plus)
videos (1)
Marc Baumann