Gary Slack

About

I am the founder of Slack and Company, one of the world's first integrated marketing communications (IMC) agencies and one of the very few worldwide that works exclusively with business marketers. This February, Advertising Age named us along with Doremus NY and gyro NY as the runners up to its choice of Ogilvy & Mather NA as its 2014 B2B Agency of the Year. Unlike most b2b marketing agencies, which choose to specialize in either branding or demand generation, we have invested since our founding 25 years ago in people expert in both disciplines, enabling us to bring the best of both b2b branding and b2b demand generation to our clients. After serving from 2009-11 as the elected national chairman of the Business Marketing Association, the business marketing profession's professional society, I now serve as BMA's vice president of professional development with principal responsibility for organizing BMA's annual global conference. Specialties: Integrated b2b marketing, including go-to-market model innovation; business and marketing strategy consulting; brand development, launch and activation; marketing communications; digital and closed-loop demand generation; and digital customer experience and engagement.
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Companies Need Marketing Now More Than Ever
Company Spotlight in Tech
Georama
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Nihal Advani
InstruMMents Inc.
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Mladen Barbaric
DefendEdge
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Lewis Borsellino
Keeper Security, Inc.
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Darren Guccione
G2 Crowd
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Tim Handorf
Tovala
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David Rabie
Pearachute
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Desiree Vargas Wrigley
HERE
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AAron Dannenbring
Adeptia
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Lou Ennuso
RKON Technologies
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Jeff Mullarkey
LED Gaming
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Steven De Mar
#FoodieChats
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Steve Green
Eat Purely
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Jeremiah Green
Aprimo
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John Stammen
10th Magnitude
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Alex Brown
Tenant Cloud
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Joseph Edgar
Soothe
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Chris To
SmartSource Inc.
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Joe Iovinelli
ShipBob, Inc.
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Divey Gulati
Technori
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Scott Kitun
Lemko
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Bo Pyskir
Analyte Health
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Frank Cockerill, M.D.
Strata Decision Technology
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Dan Michelson
MSDSonline
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Glenn Trout
Infiniteach
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Katie Hench
Illinois Technology Association (ITA)
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Julia Kanouse
Business Technology Partners
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Todd Perlman
Trading Technologies
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Rick Lane
Jobbatical
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Karoli Hindriks
Ora Interactive
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Mike Kelly
Kapow
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Marc Halpin
Earlybird Software
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Andrew Parnell
City Tech Collaborative
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Brenna Berman
ActiveCampaign
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Jason VandeBoom
physIQ
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Gary Conkright
alligatortek
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Sid Bala
Access Mobility 24
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Joe Wright
LotLinx
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Denise Chudy
Emerging Technologies, Inc.
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Inna Berkovich
PeopleVine
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Jordan Gilman
Scientel Solutions
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Nelson Santos
RightHand Technologies
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Steve Valentor
Drivin
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Kayne Grau
Keeper Security, Inc.
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Darren Guccione
Aginity
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Doug Grimsted
Highland Solutions
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Jeff Nixon
SP+ (SP Plus)
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Marc Baumann
Geofeedia
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Phil Harris