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Gary Slack

About

I am the founder of Slack and Company, one of the world's first integrated marketing communications (IMC) agencies and one of the very few worldwide that works exclusively with business marketers. This February, Advertising Age named us along with Doremus NY and gyro NY as the runners up to its choice of Ogilvy & Mather NA as its 2014 B2B Agency of the Year. Unlike most b2b marketing agencies, which choose to specialize in either branding or demand generation, we have invested since our founding 25 years ago in people expert in both disciplines, enabling us to bring the best of both b2b branding and b2b demand generation to our clients. After serving from 2009-11 as the elected national chairman of the Business Marketing Association, the business marketing profession's professional society, I now serve as BMA's vice president of professional development with principal responsibility for organizing BMA's annual global conference. Specialties: Integrated b2b marketing, including go-to-market model innovation; business and marketing strategy consulting; brand development, launch and activation; marketing communications; digital and closed-loop demand generation; and digital customer experience and engagement.
Videos (1)
Companies Need Marketing Now More Than Ever
Company Spotlight in Tech
MVTRAC
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Luke Smith
Tanvas
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Greg Topel
Innoplexus
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Gunjan Bhardwaj
CarAdvise
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Intersog
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Igor Fedulov
SwiftIQ
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Jason Lobel
Adage Technologies
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Roy Chomko
Sentact
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Chris Dube
Devbridge Group
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Aurimas Adomavicius
Illinois Technology Association (ITA)
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Julia Kanouse
Elements Holdings Group & Subsidiaries
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Rick Hammell
Red Caffeine
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Kathy Steele
Objective Paradigm, Inc.
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Kevin Krumm
Integrated Project Management
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Mike McLeod
Origin Ventures
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Steve Miller
AVANT
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Drew Lydecker
Brain.fm
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Daniel Clark
Liberty Advisor Group
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Sara Fitzgerald
Charlie
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Aaron Frazin
Rise Interactive
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Jon Morris
KENTECH Consulting Inc.
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Kenneth Coats
Reliefwatch
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Daniel Yu
Cloudbakers
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Mitch Greenwald
SoloInsight
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Emerging Technologies, Inc.
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Inna Berkovich
Zebra Technologies
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Medcor
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Curtis Smith
Ensono
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Tim Beerman
Elexa Consumer Products
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Lawrence Beger
Jellyvision
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Tom Haley
UrbanBound
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Michael Krasman
Chicago Inno
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Will Flanagan
HubTran
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Matt Bernstein
Kamea Networks & Technology
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Chach DalSanto
1871
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Howard Tullman
Punchkick Interactive
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Zak Dabbas
Techstars Chicago
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Troy Henikoff
Vous Vitamin, LLC
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Arielle Levitan
SpringCM
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Dan Dal Degan
Shiftgig
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Eddie Lou
Adeptia
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Lou Ennuso
10th Magnitude
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Alex Brown
Jiobit
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Snap36
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Jeff Hunt
Peanut App
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Michelle Kennedy
Rubicon Technology
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Bill Weissman
NuCurrent
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Jacob Babcock
Savvo Digital Sommelier Solutions
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Joseph Sheahan