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Guide Customers Along The Journey

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Nathaniel Smith, President and CEO of BlueNova Technology talks about the challenges that he’s faced. He advocates for authenticity and a no “fake it till you make it” attitude. Hard work and perseverance rule in his organization. He also discusses how he saw a need early on for an education in how technology can be really helpful and make everyday shopping happen right from your phone. He talks about failure and how it’s not really failure but an opportunity to learn. Great insights are shared in this video from Mr. Smith, a smart and dedicated CEO in the tech industry.