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Trust and Friendship are the Keys to Success

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Jason Lobel CEO and Co-Founder at SwiftIQ shares the benefits to an unexpected early pivot that helped to build SwiftIQ into the company it is today. Mr. Lobel talks about important elements that guide the success of the brand in the industry, including the reason they absolutely must demo their product. That reason? The SwiftIQ product is a data collection tool in the retail industry works so quickly and accurately that it is hard for clients to believe it until they see it. Listen to Mr. Lobel on how he and his team came to the solution to  handle this issue.