Jerry Freeman, Founder and CEO of Specifix, has a history of leading business along the frontier of cutting edge technology. From AI to augmented reality, Jerry discusses the importance of technology in his career. Jerry’s company Specifix is a mobile application that gives design, construction and retail professionals the power to accurately and confidently visualize a product in real, physical spaces through the use of Mixed Reality technology. What business model does Jerry find most effective for his company? Find out in this interview.