Tony Dreyfuss

About

In the nearly six and a half years it took Tony Dreyfuss ’97 to graduate with a philosophy degree, he’d held just about every possible odd job in Madison: delivering Big Mike’s Super Subs and Rozino’s pizzas, selling Fudgesicles from an ice-cream truck on campus, driving a Badger cab. In between — and sometimes during — his shifts, he sat in Steep & Brew on State Street nursing a cup of coffee. “I loved the culture,” he says. “There were all shades of people there.”   He got a job at a Peet’s Coffee as a floor sweeper, and almost immediately found himself obsessed with high-quality joe. Dreyfuss worked his way up to trainer and shift leader before joining the management team. Meanwhile, his father, an Indonesian-language professor at the University of Washington, was similarly smitten with coffee after befriending the master roaster at Seattle’s acclaimed Café Vita.   Dreyfuss’s philosophy background prepared him to deliberate ideas slowly, but impulse took over when he and his father attended the mecca of all things java, Seattle’s Coffee Fest, in 2001. With little hesitation, they bought a $40,000 roaster. And not owning a coffee shop where they could put it did not deter them; they decided to build one. After months of scouting locations, Dreyfuss — who had by then moved to Chicago — settled on a spot near Loyola University Chicago’s Lake Shore campus in the diverse Edgewater neighborhood.
Videos (1)
There Can Be Multiple Bottom Lines
There Can Be Multiple Bottom Lines
Company Spotlight in Tech
SP+ (SP Plus)
videos (1)
Marc Baumann
Integrated Project Management
videos (1)
Mike McLeod
Framework Communications
videos (1)
John Fakhoury
XSELL Technologies
videos (1)
Matt Coughlin
UrbanBound
videos (1)
Michael Krasman
Technori
videos (1)
Scott Kitun
G2 Crowd
videos (1)
Tim Handorf
LaunchPad Lab
videos (1)
Tom Cullen
Rise Interactive
videos (1)
Jon Morris
alligatortek
videos (1)
Sid Bala
Rubicon Technology
videos (1)
Bill Weissman
HS2 Solutions
videos (1)
Phil Hollyer
ITPeopleNetwork
videos (1)
Amit Dutta
Reliefwatch
videos (1)
Daniel Yu
Vanco International
videos (1)
Brad Corbin
SG Interactive
videos (1)
Jordan Levin
Geofeedia
videos (1)
Phil Harris
Mattersight
videos (1)
Kelly Conway
mLevel
videos (1)
Dave Cutler
CodeNow
videos (1)
Neal Sales-Griffin
Aprimo
videos (1)
John Stammen
10th Magnitude
videos (1)
Alex Brown
Illinois Technology Association (ITA)
videos (1)
Fred Hoch
Devbridge Group
videos (1)
Aurimas Adomavicius
Kapow
videos (1)
Marc Halpin
Retrofit, Inc.
videos (1)
Mary Pigatti
Helix
AAron Dannenbring
SMS Assist
videos (1)
Michael Rothman
First Communications
videos (1)
Margi Shaw
Solstice Mobile
videos (1)
J Schwan
Gogo
videos (1)
Ash EIDifrawi
CBIZ, Inc.
Jerome Grisko
Iyka
videos (1)
Poonam Gupta
Charlie
videos (1)
Aaron Frazin
HERE
videos (1)
AAron Dannenbring
Scout Security, Inc.
videos (1)
AAron Dannenbring
Tanvas
videos (1)
Greg Topel
Cleverbridge
videos (1)
Craig Vodnik
Allant Group
videos (1)
Gaurav Issar
Scientel Solutions
videos (1)
Nelson Santos
CloudCraze
videos (1)
Ray Grady
Alive Telecom
videos (2)
Daniel Barton
1871
videos (1)
Howard Tullman
SkillNet
videos (1)
Mike Kritzman
SoloInsight Inc.
videos (1)
Farhan Masood
#FoodieChats
videos (1)
Steve Green
RedShelf
videos (1)
Greg Fenton
Tock
videos (1)
Nick Kokonas