As the Founder & CEO of Isabelli Media Relations (IMR), Janet Isabelli understands the importance of measuring the impact her firm is making for her clients. Based in Chicago with clients across the nation, IMR’s approach to public relations relies on specialized strategies that creatively marry traditional efforts and the unyielding power of digital media to help reach a broad audience. Janet says her greatest challenge is bringing an innovative view to public relations by looking to merge social media and traditional forms of media. How does Janet invest in her employees in order to retain a strong team? Find out.