Bryan Duncan, Co-Founder, Director and EVP of Signature Bank, places a huge emphasis on always doing the morally right thing as a leader. A recent article by the Huffington Post states that “Strong leaders inspire others to trust them. This aspect of a leader’s character is the one most likely to translate into their long-term effectiveness.” Bryan understands that all eyes are on you as the leader of a business. Customers, partners and employees all see that Signature Bank is focused on sticking to their ethical roots, which ultimately allows for stronger relationships and an ability to better meet customer demands. What is Bryan doing to better connect with his target audience? Find out.