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Preston Buckner, CEO of  BrandTroops talks about how starting his business was developed and how to focus on the right things if you want to survive. He discovered that he was focusing on marketing and getting the business instead of cultivating  relationships. When he switched his mind set, growth happened quickly. Also, he speaks about focusing on creating a great culture for his team and the need to make sure they feel like they can have an impact. He also discusses his travels and showcases the importance in supporting environmental activism to ensure a healthy future for our world.