Jim Ludema Explains How Purpose, Integrity, And Excellence Are Keys To A Company’s Success

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The Center for Values-Driven Leadership, a part of the Daniel L. Goodwin College of Business at Benedictine University, partners with a number of high-growth entrepreneurial firms with people-centered cultures. Through these partnerships, Founder Jim Ludema discovered high-culture and high-performance companies focus on purpose, integrity, and excellence in order to deliver the best products and services on the market. When companies are able to focus on the strengths and capacities of their employees, Jim explains they are able to build the greatest amount of connectivity, engagement, and community as a result. Watch the full video for more on Jim Ludema and The Center for Values-Driven Leadership.