Nathan Allen, Artistic Director of the House Theater Chicago, hsa faced several unique challenges as he leads an NPO through the theater arts industry. A recent article by Open states that, “It’s easy to forget how important company culture is. It isn’t something you can touch, see or smell. Yet it may be the reason your business is so successful.” A strong sense of culture is the exact reason the House Theater Chicago is successful. As a business that generates no capital and has no financial benefit to gain, Nathan needs to both constantly curate the internal culture of the theater, as well as learn how to demonstrate the value of his business to donors in unique ways. What does Nathan have planned for his employees and theater fans this year? Find out.