Gary Slack

About

I am the founder of Slack and Company, one of the world's first integrated marketing communications (IMC) agencies and one of the very few worldwide that works exclusively with business marketers. This February, Advertising Age named us along with Doremus NY and gyro NY as the runners up to its choice of Ogilvy & Mather NA as its 2014 B2B Agency of the Year. Unlike most b2b marketing agencies, which choose to specialize in either branding or demand generation, we have invested since our founding 25 years ago in people expert in both disciplines, enabling us to bring the best of both b2b branding and b2b demand generation to our clients. After serving from 2009-11 as the elected national chairman of the Business Marketing Association, the business marketing profession's professional society, I now serve as BMA's vice president of professional development with principal responsibility for organizing BMA's annual global conference. Specialties: Integrated b2b marketing, including go-to-market model innovation; business and marketing strategy consulting; brand development, launch and activation; marketing communications; digital and closed-loop demand generation; and digital customer experience and engagement.
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Companies Need Marketing Now More Than Ever
Company Spotlight in Tech
Kapow
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Chris Brown
The Climate Corporation
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Corbett Kull
Intersog
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Igor Fedulov
G2 Crowd
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Tim Handorf
Cleverbridge
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Craig Vodnik
Steadfast Networks
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Karl Zimmerman
Geofeedia
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Phil Harris
Integrated Project Management
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Mike McLeod
Illinois Technology Association (ITA)
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Fred Hoch
eComfort.com
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Pavel Sokolovsky
Jobbatical
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Karoli Hindriks
Cision
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Kevin Akeroyd
Public Good Software, Inc.
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Dan Ratner
Signature Retail Services
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Dan Perry
First Communications
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Margi Shaw
ExteNet Systems, Inc.
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Ross Manire
Kapow
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Marc Halpin
Narrative Science
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Stuart Frankel
Vanco International
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Brad Corbin
SoloInsight Inc.
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Farhan Masood
NowSecure
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Andrew Hoog
G2 Crowd
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Tim Handorf
ANKO Technologies Corp
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Anatoliy Kolodkin
mLevel
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Dave Cutler
Helix
AAron Dannenbring
Enova International
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John Higginson
Emmi Solutions
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Devin Gross
Scout Security, Inc.
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AAron Dannenbring
Solstice Mobile
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J Schwan
Solving IT
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Paul Taylor
CloudCraze
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Ray Grady
PeopleVine
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Jordan Gilman
LED Gaming
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Steven De Mar
Esquify
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Drew Stern
EZLinks Golf
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Gary Cohen
Ensono
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Jeff VonDeylen
Flexera
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Jim Ryan
Scientel Solutions
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Nelson Santos
HERE
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AAron Dannenbring
Adeptia
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Lou Ennuso
Business Technology Partners
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Todd Perlman
SmartSource Inc.
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Joe Iovinelli
SP+ (SP Plus)
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Marc Baumann
Analyte Health
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Frank Cockerill, M.D.
Impact Engine
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Jessica Droste Yagan
Infiniscene
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Stu Grubbs
Codal
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Keval Baxi
MVTRAC
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Luke Smith