Ed Marcheselli

About

High-energy, visionary leader with 20+ years experience in enterprise software, mobile applications, data integration, advertising technology and business services, specializing in marketing and innovation strategies and implementation. Strong leadership that spurs ideation, unleashes growth through collaboration and customer focus in results-driven environment. Highly adept at shaping a strategic vision for innovation - covering products, business models and marketing. Excellence in all elements of Marketing, Revenue Growth and Product Management: branding, positioning, messaging, sales enablement, field marketing, demand generation, digital media, scaling to exponential growth and customer relevant product strategies. Deep knowledge of corporate innovation and leveraging start up approaches to accelerate growth. Extensive experience in C-level interaction and public speaking combined with global perspective and fluency in multiple industries. I challenge the status quo to drive customer focused innovation that delivers tangible results. Highlights • Directed product development in Mobile, Cloud, and Big Data across 30 locations resulting in 500M in revenue. • Incubated and launched mobile and enterprise apps in Retail, Healthcare and Transportation industries. • Built ecosystem with 400 channel and development partners • Fueled $500M growth through innovation focus in customer engagement • Turned around Automotive Navigation software business consolidating disparate product lines to produce positive contribution margin • Implemented Enterprise Software Pricing and Licensing program worldwide for Microsoft. • Redesigned competitive field marketing and sales enablement • Launched and scaled new business to be in the top 25 of Wine E-commerce Sites in 1 year. • Led Medical Software Startup and executed successful exit transaction. • Set up European and Asia marketing functions for global technology company • Global brand management for B2B Big Data Company.
Videos (1)
A Smile Can Impact People In Ways You Can’t Imagine
A Smile Can Impact People In Ways You Can’t Imagine
Company Spotlight in Tech
LED Gaming
videos (1)
Steven De Mar
Mattersight
videos (1)
Kelly Conway
Heidolph NA
videos (1)
Jim Dawson
Aginity
videos (1)
Doug Grimsted
Chicago Inno
videos (1)
Will Flanagan
Technori
videos (1)
Scott Kitun
Reltio
videos (1)
Manish Sood
Devbridge Group
videos (1)
Aurimas Adomavicius
Integrated Project Management
videos (1)
Mike McLeod
Narrative Science
videos (1)
Stuart Frankel
SP+ (SP Plus)
videos (1)
Marc Baumann
LaunchPad Lab
videos (1)
Tom Cullen
Solving IT
videos (1)
Paul Taylor
ObjectWave
videos (1)
Sam Cinquegrani
Steadfast Networks
videos (1)
Karl Zimmerman
SG Interactive
videos (1)
Jordan Levin
Esquify
videos (1)
Drew Stern
Analyte Health
videos (1)
Frank Cockerill, M.D.
Solstice Mobile
videos (1)
J Schwan
Vanco International
videos (1)
Brad Corbin
Allant Group
videos (1)
Gaurav Issar
HERE
videos (1)
AAron Dannenbring
ExteNet Systems, Inc.
videos (1)
Ross Manire
10th Magnitude
videos (1)
Alex Brown
Insuresoft
videos (1)
Tony Villa
Kapow
videos (1)
Marc Halpin
Tanvas
videos (1)
Greg Topel
Malwarebytes
videos (1)
Marcin Kleczynski
4C Insights
videos (1)
Alok Choudhary
Gogo
videos (1)
Ash EIDifrawi
LotLinx
videos (1)
Denise Chudy
HS2 Solutions
videos (1)
Phil Hollyer
First Communications
videos (1)
Margi Shaw
Impact Engine
videos (1)
Jessica Droste Yagan
Illinois Technology Association (ITA)
videos (1)
Fred Hoch
BMW Technology Corporation
videos (1)
Randy Cavaiani
Cision
videos (1)
Kevin Akeroyd
SMB Help Desk, Inc.
videos (1)
Matthew Cleaver
Antenna International
videos (1)
Dave Falter
Adage Technologies
videos (1)
Roy Chomko
MotherG
videos (2)
CodeNow
videos (1)
Neal Sales-Griffin
Drivin
videos (1)
Kayne Grau
Infiniscene
videos (1)
Stu Grubbs
Cloudbakers
videos (1)
Mitch Greenwald
#FoodieChats
videos (1)
Steve Green
EZLinks Golf
videos (1)
Gary Cohen
HighGround
videos (1)
Vip Sandhir